In part two of answering the why of your writing and author brand, we’re asking the question “Why are you writing?” It is the second question that should have a clear and concise answer. This can shift as well. I started out with a desire to entertain and simultaneously instill hope. After my wife gave birth to our first daughter, that fundamental idea remained; however, there was something more. I wanted to ensure that when I look my daughter in the eye, she’ll know dreams and aspirations can come true. It may not materialize how you exactly pictured it, but you can achieve it.
So why are you writing? If the answer involves the word “famous” or “rich,” you’d better find another game to play. True fact is the majority of writers hold down other jobs while writing novels. Either that, or additional income is needed from somewhere else.
When you sell your book(s), you have to understand why you are writing, because that needs to be conveyed as you sell to agents, editors, but also readers. It needs to be spoken to easily at conventions and signings, but more importantly, it needs to be conveyed through the page. You may have a specialty that allows for intuitive writing in a specific niche that has yet to be fulfilled, there may be a personal narrative that parallels the fiction you create, that’s why writing opinion is so subjective. Sometimes tastes change but you could be the right author, at the right time, with the exact book someone is looking for.
The fundamental core of your writing should be embedded in “The Why.” This way your work emulates your author brand and is an extension of the work you do day in and day out. Why are you writing?
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