Some insight from a guy who is arguably at the top of his game right now.
Neil Gaiman is a hugely important figure for comic-book fans in their 20s and 30s. For many of us, he represented a shift from the traditional superheroes we had been raised on — the caped crusaders, the men of steel — but Gaiman, and most notably his creation The Sandman, also marked the first time many of us felt like there was someone cool within the ranks of comics geeks. Gaiman was, and continues to be, one of the only writers in any genre who can effortlessly excite comic-book fans, literary fiction readers, and everybody in between. He is pleasing to read whether you’re a fan of horror, a fan of sci-fi, or even a fan of T. S. Eliot, whose The Waste Land is quoted in this 1988 advertisement trumpeting the eerie arrival of Sandman:
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